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The Outside Directory is a growing list of studios, agencies, foundries, organisations, and networks, working in the Creative Industries outside of London.

The UK is one of the most regionally imbalanced countries in the industrialised world, and despite the repeated political rhetoric of so-called ‘levelling up’, our regions boast a diverse array of dynamic, revered, creative companies and individuals—and some of the UK’s best creative education institutions—contributing vastly to both the nation’s economy and its international reputation for creativity.

The post-Covid landscape risks leaving people and places behind, and if proper investment and support in areas of the UK outside of London are not encouraged, then inequalities will be exacerbated.

This Directory aims to provide a collated resource for people looking to champion the creativity happening all over the UK, not just within London, and to share, celebrate, and encourage the talent in the regions.

You can read more on our FAQs, here.

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Why a Directory?

The Outside Directory aims to create a one-stop, collated resource for people looking to champion the creativity happening all over the UK, not just within London, and to share, celebrate, and encourage the talent in the regions.

A directory is the simplest, most concise, and inclusive way to accommodate the diverse array of talented businesses the regions have to offer and for people to engage with.

Who is the directory for?

In short, it’s for everyone. However, to expand, the hope is that the Directory provides a starting point, or place to return to, for people exploring creativity in the regions complimenting the myriad of creative businesses operating within them.

We hope it will provide a valuable resource for graduates looking to live and work outside London, and contribute to the retention of the talent currently studying in the wealth of educational institutions in the regions. We hope professionals of all ages and disciplines will see the Directory as a complimentary resource in their career path and if looking for a new appointment, change in role, or change in lifestyle. We see the Directory as a valuable network and starting point for cross-disciplinary collaboration between practices and practitioners and we hope it will provide ample demonstration of the diverse and distinct creative offers and activity happening outside London.

What is the selection process?

The initial database was crowd-sourced by voluntary creative practitioners living and working in and around the UK regions (find out more on the Founding Contributors here).

Since launching, the Outside Directory operates as an accessible and autonomous platform, meaning any and all are welcome. By entering a few simple details here you can add your business, or another business, to the Directory directly. A minor URL check commences after submission to check validity of the entry before being added to the Directory.

Can I add anyone, including myself?

Yes. The Outside Directory operates as an accessible and autonomous platform, meaning any and all are welcome. By entering a few simple details here you can add your business or another business to the Directory directly. A minor URL check commences after submission to check validity of the entry before being added to the Directory with a confirmation email following on. All entries to the Directory will have no association or attachment to the individual which entered them, and is therefore anonymous.

Can I remove anyone, including myself?

Our hope is to build the Outside Directory collectively and in a collaborative fashion to celebrate and recognise everyone working in the creative industries outside of the capital. As such we’d like to think that one’s inclusion in the Directory is a small but meaningful testament and commitment to this shared collective goal. However, if your business is listed on the Directory and for any reason you wish to have the listing removed, please email from an email address registered with or associated to the listed domain informing us of your desire to be removed and we will action within 10 working days.

I’m a freelancer, can I be added?

The Outside Directory wants to recognise and celebrate all creative practices and practitioners working in the creative industries outside London. In this we also recognise the multitudes of models and make-ups of businesses, from global network agencies to one-person start-ups and everything in between. At present, however, we are only able to facilitate businesses in the Directory as we feel Freelance is a much more nuanced offer. We absolutely recognise the vital role and contribution Freelancers make not only to the creative industries but to the economy as a whole and do have plans fore a more dedicated platform for Freelancers in the near future regardless. For clarity, we are working on the loose classification that a freelancer is a sole individual whom works inside other businesses, as support or in consultation, creating work we would loosely describe as ‘white labelling’, whereas a business would qualify as any number of people, one or more, but whom work on their own body of work, usually, but not exclusively, direct to client. We acknowledge this is somewhat binary and by no means infallible, so if a business is half to client and half to agency, for example, we would welcome inclusion to the Directory.

I don’t see the relevant Tag for my entry, what should I do?

The Directory’s tags contain disciplines which are left purposefully broad and loose. We haven’t tried to categorise too definitively due to the multi-faceted nature of the creative disciplines, so we ask you to please be generously open. Some classifications, such as Design, are more broader than others and we would suggest Design if operating or specialising in Graphic Design, Surface Design, Product Design, 3-D Design, Brand Design, Packaging Design, Design for Publishing and Editorial, Exhibition Design etc. For Social Media and Social disciplines we suggest Marketing. If you are unsure or wish to suggest a discipline we may have missed, please email and we will take it into consideration.

I’m outside the UK, can I be added?

Sadly not. The Outside Directory concerns the creative industries in the UK regions only. We do hold dear a principle that creativity is never confined to any capital city, so if you would like to discuss open sourcing the Outside Directory for your nation, please email

Why do I have to upload an image?

We want to make the Directory as appealing as possible to all browsers and provide a minor snapshot of the work, environment, personality, or principles of each entrant. Pictures support this. Images will be cropped square unless you provide them as such and must be under 5mb in size otherwise your entry will be unable to progress.

Why do I have to enter an email address?

We respect your information and take data protection seriously. Your email address is required in the process of adding to the Directory for us to simply provide a confirmation of the entry or, should any fields contain errors—such as a duplication on the Directory or incorrect URL—to inform you of these. This is a one time communication and your details are not retained nor attached to your entry beyond this initial point.

What have you got against London?

Nothing at all. Not everything has to be about London.

Got an engagement request?

The Outside Directory is committed to celebrating and encouraging talent and business in the UK regions. If you would like to chat with us about the Directory or have a media request, equally if you would like to discuss the possibility of us coming to your workplace, organisation, or educational institution to speak about the project and living and working in the regions, please email We also hope to offer universities, colleges, and schools outside London the opportunity to have practitioners from their respective regions visit to discuss living and working outside London. We will also extend this to the same educational institutions in the capital for the benefit of students looking to leave the city upon graduation. Again, if this is of interest please email us.

Who started this?

The Outside Directory was initiated by Craig Oldham and Alice Fraser of the Office Of Craig. The initial database for the Outside Directory was crowd-sourced by over 100 voluntary creative practitioners living and working in and around the UK regions. These practitioners responded to open calls and open invitations for a contribution with each individual, organisation, or network, being afforded complete autonomy to add any entries from their knowledge, experience, and expertise.

We would like to place on record our extreme gratitude for the generosity and time offered by our Founding Contributors and for sharing their knowledge on the bountiful and beautiful creative scenes in and around their homes in the regional towns and cities of the UK.

Ad Lancaster, Aidan Noilan, Ailish Beadle, Alice Pomfret, Alyson Agar, Ashley Drew, Barry Strachan, Caleb Powdrill, Callum Richards, Chanelle, Chris (STCKMN), Chris Jackson, Chris White (We Three Club), Colin Davies (Aviary Works), Derek McKechnie, Dougal Marwick (Touch Agency), Edward Boyle, Ellis Hampton, Emily Jean Osbourne, Emma (the 6ress), Emma McDermott, Eva Louisa Jonas, Eve Warren, Gary Toal, Glen and Rebecca (GRRR), Graeme (Jamhot), Hana Barnes, Holly Catford, Holly Donnelly, Hungry Sandwich Club, Jaheed Hussain, James (Alt Studio), James Ashe, James Cross, Jill Dack, Jimmy Turrell, Joe Gill, Joe Habben, Jon Evans (Blood), Jon Hatton, Jonny Gibson, Josh, Karl Stones, Kathryn Robertson, Kerry Wheeler, Kristi Nickel, Laura Sayers, Laura Whitehouse, Lee Davies (Peter & Paul), Lily LK, Luigi Carnovale, Luke Tonge, Maris Latham, Mark (SW Productions), Mark Burgoyne, Mark Ferguson, Mark Glancy, Mat Bend, Matt Baxter, Micah Purnell, Mike (DbleNeg), Mike Smith (Clout), Mike Walsh (Uniform), Miles (Kaleido Grafik), Millie Jobson, Nathan Smith, Neil Hardcastle, Nicholas Parker, Nigel Ball, Pam Bowman, Pat Walker, Pete Thomas, Phoebe Willison (Design Weans), Richard Weston, Sam Cooke, Sarah Tempest, Saul Duffin, Sean Rees, Sophia Forte, Sophie Amono, Suzie Winsor, Tim Jones, Tom Richards, Will Rayner, Yee Poon.

Thank you.

Can I read your Privacy Policy?

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This policy is effective as of 17 August 2021 and was last updated on 17 August 2021.

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